Skip to the fun part. Kick-start innovation.
Proven fun and productive
The Cape Play Jam is an intense accelerated innovation and design process, focused on finding fun, while answering big WHY's.
Traditionally there is a lot of paperwork involved in new projects. We will spend a lot of time making documents that you will spend a lot of time reading.
It’s a bit like standing OUTSIDE the playground trying to agree on what to do INSIDE the playground.
Let’s not do that. Let’s step into the playground and skip directly to finding the fun. Together.
Over 3-5 intense days a dedicated Cape design and development team work closely with Client in a chaotic, yet carefully designed, exploratory process, where experiments are made, things are built, broken, rebuilt and - most importantly - fun is found.
The creative output is staggering. Ideas are spawned, challenged, refined, killed and tested. 30 ideas become 10 concepts, that boil down to 3-5 prototypes.
These prototypes are tested on the target audience, and immediate findings are applied. Everything discovered and tried belongs to Client.
* We help some clients with strictly confidential early product development work in Play Jams. Given the confidentiality, they remain anonymous.